Cheerwine - The Girly Soda
by Liv | Published on Sun Dec 18, 2005 6:46 pm | Food
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Cheerwine, Is it Cherry? Yes. Is it Wine? No.
Damn.
Okay, so I like the stuff, I love the stuff, but I seriously have to question the companies ambition since they still seem to remain generally a "North Carolina thing". You see here's the problem, and a little advice that the CEO of Cheerwine might not have figured out. You've yet to deal with the homophobia side of the drink.
What are you talking about Liv?
Seriously, try offering a cheerwine to a man who is a tad unstable in his manhood and see what happens.
It generally leads to some odd comment to defer the reality that:
It turns your lips red.
For women, we don't mind it as bad; especially, if I'm trying to match my ruby red slippers and get back to Auntie Em.
The truth is I think men, may be a tad bit homophobic of Cheerwine and other similar red cola products. I mean Brutus the weightlifter might just look a little goofy showing up at the gym with bright red lips? Hey then again this might just be a great marketing ploy for Cheerwine, like the milk mustache did for the dairy industry.
The answer to all of this is a straw of course. Sure you'll still have a funky looking tongue, but at least you guys don't look like Tootsie when you show up to lay bricks at 8 AM. But most of us don't carry straws, so I recommend Cheerwine either supply one with each can or proactively market red lips as being cool.
Hold up.... manly men drinking from straws??? That might be worst. Oh never mind.
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